Test your marketing before it ships

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  Attention heatmap Open

  Is your brand or proposition seen?

  Drop in a pack, poster, ad or social post. See where the eye goes, what gets lost, and what share of attention your brand, claim and call to action each get.

  • Heatmap, fog and split views, top-3 hotspots
  • Draw boxes to measure any area, ranked
  • First upload free, then one a week when you sign up

  Open the heatmap →
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  Shelf Test Demo · sign in

  Will shoppers see it on shelf?

  1,000 synthetic shoppers follow a demo biscuit brand from pack to shelf: change the design, the shelf height and facings, stack shopper materials and watch the return, then walk a shopper down the aisle.

  • Pack, shelf, shopper materials and aisle walk-by
  • 1,000 synthetic shoppers on every test, from shelf to aisle
  • Test one pack of your own each week

  Open the Shelf Test →

1. Engine

   Computer vision predicts attention

   A saliency model blends four published signals (spectral residual, colour and brightness contrast, frequency-tuned saliency and text detection) to predict where the eye is pulled at first glance, and what share of it each area gets.

2. 1,000

   Synthetic shoppers look for themselves

   1,000 synthetic shoppers glance at the shelf, or walk the aisle frame by frame, making a fixation about every quarter second where the predicted attention leads them. We count how many find the brand, and how fast.

3. Rules

   Clear checks, AI review

   Stated rules turn the results into pass or fail checks and ranked answers. An AI creative review by Claude reads the numbers (never your image) and suggests what to fix.

It is a prediction of visual attention, not eye-tracking: it does not read words or recognise faces, and the demo brands are fictional. Use it to compare options early, then validate big decisions with shopper research.